Glossy Business Cards Are A Step Above The Competition
Selling yourself or your company by printing business cards is an important aspect of your business marketing. What a client sees on a business card impacts their impression of you and their desire to work with you. So why not ensure your success by making certain that your business card remains more durable than any of the competition's and keeps its vibrancy by ordering glossy business cards instead of the generic, paper kind. It will leave a lasting, impression of your company that you don't skimp on where it counts.
Glossy business cards are made so by adding a UV finishing to the cardboard. This varnish makes the card thicker, the colors stronger and prevents it from fading or yellowing over time. This factor enables you to make use of full color when ordering your cards, and will protect any photos you want to have added. If you are using specific logos or graphics on your business card, then you should also consider glossy, color cards. For slight variations and added effect, you could play with additional features. You could choose to do spot UV instead of full glossy, where only certain areas of the card are covered with the UV varnish, making them appear slightly elevated and richer than the non-treated areas. Those parts will stand out to the eye instantly. This method is best done on silk business cards since they are not shiny to begin with.
Another effect you could try is getting embossed business cards, whereby parts of the card, like text or even a logo, is pushed through from the other side to raise the print, much like a credit card. This shouldn't be done with any artwork though because the print and artwork will blend and create a mess. A third effect to think about is foil stamping. In this process, some parts of the card are covered in metallic foil, like silver, gold or bronze.
Prices do vary when looking for glossy business cards, so you need to look around. Typically they will start around $50-60 for a batch of 250, and if you order in bulk you can save money, but there are deals to be found so don't go with the first quote.
If you have the time and you want to save money, you can look into an online business card maker; most are free. On these sites, you simply choose a template, add in your contact information, choose colors or graphics, upload any logos you might have and play with the image on the screen to design the card you want. When it is complete, you can print your own cards by feeding business card paper into your printer. It is pre-scored so you can divide them perfectly afterwards.
Glossy business cards may not be for everyone, but if you are in a business where you want your card to make an impact, or your work is represented by images or graphics, like a photographer, real estate agent or graphic designer, you might want to consider glossy business cards to make the best impression on your behalf.
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